Is this what it feels like to have a voice as a customer?
If you read my previous post about the Red Apple Lipsticks I ordered, you’d see that I wasn’t quite happy with 3 out of 5 of the items. They turned out to be very different from what I was expecting. The colours looked very different on me and they didn’t quite look like the demo images online when I tried them on. That could be due to my skin tone and base lip colour. But RAL just completely amazed me when they refunded me for the items I wasn’t happy with. I really wasn’t expecting that at all!
RAL is very open about their money back guarantee – if you’re not happy with a purchase, you simply send it back in exchange for another item or you can get a full refund. I really wasn’t expecting much because I couldn’t send the item back. It would cost me a lot to ship the items to the US from Dubai. Honestly, I am just amazed that RAL refunded my purchases. I don’t know of any companies that do this! Maybe a credit note or a discount or something like that but not a full refund! They had even given me a free sample with my order which literally made me squeal with joy. It’s really so nice to get a little gift, right? They are so awesomely personalized in their approach with dealing with customers. They are actually very much in line with my ideas of how a business should be. I write about stuff like this on my other blog Let’s Get Down To Business. I’m thinking I should write a post on that blog and use RAL as a case example of how I think businesses ought to be.
Honestly, after I made the purchases and wasn’t too happy with some of the products, I was thinking it would be really unlikely that I would purchase make up online again since I wouldn’t be able to know for sure how it would look on me and I don’t want to end up spending money on something that I’m not going to love using. But after seeing how my rights as a consumer was protected, and how they stayed true to their promise of a money back guarantee despite the fact that I couldn’t send the products back, I don’t feel hesitant about purchasing from them again. Obviously, I’d never simply buy a product and say I don’t like it to take advantage of them. That would be wrong. But I know now that if I ever bought a product again and didn’t like it, RAL would help me out. It’s so nice to finally be heard as a customer, you know? After having so many doors shut on me (figuratively) when I ask companies about their gluten status, or ingredients, etc., being heard like this means so much more.
Thank you so much, Red Apple Lipstick!
Might I also add that today, for the first time in years, I woke up with smooth lips after having worn their Rallye Balm all night. I didn’t worry about dry lips the entire day! My lips just felt so good! When you purchase from them, be sure to try out the Rallye Balm if you haven’t already. It’s a miracle worker! I just cannot wait for their mascara to come out! Oh gosh, I’d be so thrilled if they release liquid eyeliners and foundations and blushes… wowza!